This course deals with the economic behavior of the consumers, the firm, and the industry on the allocation of resources. It deals with the investigation of the nature of economic quantities, the relationship existing between them, and the forces that determine them. Specifically, this course shall deal on the field and nature of the economic analysis, demand and supply analysis, the theory of consumer demand, theory of production, theory of costs, market structure, factor prices and markets, government regulation, and pricing techniques.